Paid Media Specialist

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Title: Paid Media Specialist

location: Boston, MA

Onsite Requirements: 3-days Onsite Required

Duration: 12+ months with potential to extend

We’re seeking a detail-oriented Paid Media Specialist to support the execution of digital advertising campaigns across paid search, paid social, display, video, and channels. This is a great opportunity for someone looking to grow a career in digital marketing while gaining hands-on experience with campaign setup, trafficking, tracking, reporting, and cross-functional collaboration.

Responsibilities:

• Assist with the setup, trafficking, and launch of digital advertising campaigns.
• Maintain campaign tracking documents, creative assets, URLs, UTM parameters, and deadlines.
• Support paid search initiatives, including keyword management, campaign updates, and performance reporting.
• Coordinate with creative, content, social, analytics, and production teams to gather campaign assets and launch requirements.
• Help ensure campaign tracking, quality assurance, and compliance standards are met before launch.
• Monitor campaign performance and assist with reporting and optimization efforts.
• Track project timelines, meeting notes, action items, and deliverables.

Qualifications:

• 2-4+ years of experience in digital marketing, media, advertising, or related fields.
• Strong attention to detail and proofreading skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Comfortable working with campaign data, analytics, and marketing technology platforms.
• Strong communication and collaboration skills.
• Proactive, organized, and solutions-oriented mindset.

Preferred Qualifications:

• Experience in an agency, media, advertising operations, or account support environment.
• Familiarity with paid search, paid social, display advertising, campaign tracking, analytics, or project management tools.
• Experience partnering with creative, media, analytics, compliance, or external vendor teams.

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