
Digital Marketing Intern at KINEFAC CORPORATION
Fitchburg State University · Consumer Services
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Job Description:
Digital Marketing Intern
(fully onsite, starting January, or sooner if available)
Kinefac Corporation is a world leader in metal forming technology. Based in Worcester, MA, the company is an award-winning machine tool company that engineers, builds and sells machinery around the world and has sales offices in Shanghai, China and Chennai, India. We design and build innovative high-precision metal forming machinery used to manufacture critical components for the aerospace, automotive, medical, and other high-tech industries. Products made on our machines include microcoils made of wire thinner than a human hair for medical applications and lead screws that power humanoid robot movement.
We are looking for a creative, energetic Digital Marketing Intern to help tell our story and expand our presence across social media and digital platforms. This is an exciting opportunity for a college student or recent technical school graduate to build skills in B2B content creation, develop engaging social media campaigns, and bring fresh ideas to our marketing efforts. Working directly with our Marketing and Social Media Administrator, you will enhance your digital marketing skills and learn cutting-edge manufacturing technologies while having a visible impact on our growing business.
Compensation: $20.00 - $21.00 per hour, up to 20 hours a week
Job Responsibilities:
Assist with the coordination and execution of digital marketing content for social media and email communications across multiple business divisions.
Support content creation by creating graphics and assembling copy, using approved templates and brand guidelines, for review.
Adapt existing marketing content, including product brochures, blog articles, videos, and company news, into engaging content for social media.
Capture and edit photos and videos of products, manufacturing processes, and other collateral for content.
Collect key performance metrics from social media platforms, Constant Contact, and Google Analytics for marketing dashboards to support monthly reporting.
Qualifications:
College student or technical school graduate with an interest in B2B marketing, communications, graphic design or related field.
Strong written and verbal communication skills and attention to detail.
Familiarity with social media platforms and an understanding of best practices.
Willingness to learn new digital marketing platforms, tools, and processes.
Basic knowledge of graphic design and content creation tools, such as Canva or Adobe Creative Cloud, preferred.
Familiarity with short-form video creation and editing for social media platforms, preferred.
Strong interest in manufacturing technology, a plus.
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